Franchise

- Est. 1913 -

An Iconic Brand

Leo Burdock is considered by many to be Ireland’s best Fish & Chip shop. We have been serving up high-quality, tasty food to the public for more than 100 years. Moving forward into the next hundred years we are offering interested individuals and companies the opportunity to be part of the Leo Burdock story and invest in their own franchise.

A renowned and iconic Irish brand, Leo Burdock have a unique position in Irish food culture and with our experience and knowledge we can help you build and develop your own thriving business. Leo Burdock is synonymous with excellence in our food, this also extends to our training and operations. We are a fully rounded business that thrives on challenge and incorporates current technology and marketing trends to invite customers to buy our product. Leo Burdock, you know the brand, you know the quality, now be part of the story of an internationally renowned business loved for generations with a fantastic customer base.

Leo Burdock Fish & Chips

Reviews

Combining great food and long-lasting customer recognition with our support to build a successful food business

Leo Burdock Fish & Chips

Be part of an internationally renowned business loved for generations with a fantastic customer base

Leo Burdock Fish & Chips

Franchise Application

If you are interested in finding out more about franchise opportunities with Leo Burdock please read about our application process & the Frequently Asked Questions below & send us a message using this form. Our Franchise Manager will contact you directly.
Thank you.

The Process:

We take great care to partner with the right franchisees: people who share our vision, and the determination to operate a successful Leo Burdock store. Our selection process involves the following steps:

1. Application Form

Once you have contacted us with your interest in a Leo Burdock franchise, we will ask you to fill out an application form detailing your previous work and business history, areas of interest, specific location and available funding. If our requirements match, we will move on to the next stage together.

2. Meet and Greet - Leo Burdock Tour

At this stage, we will meet with you to discuss your objectives and plan for a Leo Burdock Franchise. We will give you the guided tour and explain our franchise model in more detail. We will follow this up by an area and site evaluation for your store.

3. Finance Submission

Once your business plan and area/site is provisionally approved, we require you to submit your business plan for review, to ensure that you are financially prepared to open a Leo Burdock Franchise.

4. Executive Interview

Once your finances are approved, we conduct an executive interview to discuss the final agreement and capital requirements to launch your very own Leo Burdock.

5. Commitment

Once we have reached agreement between both parties, the Heads of Terms is sent, inviting you to pay a franchisee fee deposit, confirming the official engagement of both parties.

6. Site and Financing Secured

At this point you must ensure your financing is secured and that your site is approved and the lease signed.

7. Signing the Franchise Agreement

Once the site is secured, both parties sign the franchise agreement, making you an official Leo Burdock Franchisee. The balance of the initial franchise fee is paid on signing the franchise agreement.

8. Initial Training & Leo Burdock Orientation

We will provide a full training programme for you, your manager and key personnel at one of our stores. This will run for a maximum period of 4 weeks.

9. New Store Opening (NSO)

Our Franchise Community Manager will assist your new Leo Burdock project from the initial orientation to serving your first customer! We help you recruit staff and train them. We’ll be by your side during the opening process and support you on an ongoing basis with training, product development, purchasing, operations, financial management and Local Store Marketing.

FAQ

Frequently asked questions you need to be aware of to progress a Leo Burdock Franchise:

The Franchise fee is €15,000 paid in advance of the agreement and this fee covers your training and support.

The franchisee will need circa 150k for a fit out. Leo Burdock will give you a list of approved contractors and a likely breakdown of costs.

Franchise Royalty: 8% of Net Sales paid weekly

The franchisee will need to have some business experience, and we will advise on store fit out requirements and what fixtures and fittings are required.

The franchisee will need to submit the location of the prospective store, and the location needs to be available and have planning permission for food use.

It is the franchisee’s responsibility to identify suitable premises – we will assist and advise during the process.

Optimum Shop Frontage is 6.50m.
Minimum Footprint is 120 square metres for a stand-alone unit.
Optimum Footprint is 140 square metres for a stand-alone unit.
Preferably on one level (ground floor).
Access – front door, rear delivery door.
External provisions for refuse and extraction
Car Parking – on street or dedicated car park within 100 metres.
Planning consent for food.

Franchise training takes an intensive four weeks of on-site practical work the franchise fee is payable for pre-training. We will conduct quality audits on a regular basis.

You are free to engage your own contractors to build your Leo Burdock to our approved designs and specifications. However, Leo Burdock has a list of approved contractors you are more than welcome to consider.

Once the location is agreed & the franchise agreement is signed it takes 8-10 weeks to build a Leo Burdock store & implement our NSO (New Store Opening plan).

The franchisee purchases the core food offerings from Leo Burdock with the supply of food paid for on a weekly basis.

It is paid on a weekly basis.

Yes – converting an existing restaurant into a Leo Burdock store may also have cost benefits in terms of fit-out.

A franchise overview will be given at our initial meeting, to progress matters a franchise deposit will be required.

Yes – we will email you a brochure once we’ve received your initial franchise form and talked with you.